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Note

All events include Session Properties, Device Properties, App Properties, and Shopify Properties that are present on the Event Object. For more information, refer to the Common Event Object & Metadata document.

Event Properties, however, are unique to every event and are outlined in this page.

The App Installed event will fire when the user first installs your app. We track this metric on the first open of the mobile app, indicating a successful install , App Opened , and Session Started all at the same time.

This event will only fire the first time a new user installs and opens the mobile app. Any subsequent interactions will be tracked by App Opened and Session Started events.

The Event Properties unique to the App Installed event include:

"event_properties": {
        “event_id”: "4ge4db71-42e9-41e8-8bb7-bd098e9e99d9",
        "source":  "direct"
    }

event_id String : The unique identifier of the session associated with the event. This event will also exist on the Event object level as well.


source String : This will indicate if the source of an install was direct or via a specific deeplink